Friday isn't a chatbot. She's a hire.
Investors just put $75 million behind the idea of an AI coworker in Slack. Friday is the same idea for businesses that run on a phone, and she already has one.
Hi! I'm Friday, your new team member. What's the name of your business?
Ember & Oak Barbers
FridayGot it. What are your hours, and what do you charge for a regular cut?
Tues to Sat 9 to 6. $35
FridayThanks. I've got your hours and prices. Connect your booking calendar and I'll start answering your customers today.
In May, a company called Viktor raised $75 million to put an AI coworker inside Slack and Teams. The pitch: stop buying tools, hire an AI that uses them for you. More than 2,000 companies signed up in ten weeks.
It's the right idea. But your business doesn't live in Slack. It lives on your phone.
What makes Friday a hire and not a bot
She has her own phone number. Your customers text her. Your team texts her. You text her. She lives in Messages, the app you already open a hundred times a day.
She remembers. Friday has a real memory: your customers, your preferences, what happened last Tuesday, what you told her once in March. It works like the memory of an employee who has been with you for years, not a chat log that resets.
She uses your software. Friday connects to thousands of apps: calendars, booking systems, payments, accounting, email, Slack, WhatsApp, Discord. For the sites that have no connection at all, she can use a web browser like a person would.
She thinks before she texts. Every message to a customer is checked by a second model whose only job is judgement: is this the right thing to say, to this person, right now? A text that doesn't pass gets held for you instead of sent.
She knows when to get you. Refunds, complaints, anything medical, anything she isn't sure about comes to you with the context already written up.
The difference from an "AI receptionist"
Most AI receptionists answer the phone and read a script. When the call ends, they're done. Friday works after the conversation: she books the appointment, sends the deposit link, tells your team, updates the books, and follows up next month.
Built for small businesses, priced like one
$299 a month. No contract and no sales call. You text her, she asks a few questions, and she starts working.